FAQ Sections

Ads Basics

Campaign Creation

Campaign Settings

Manage Campaigns

Ads Payments

Recurring campaigns

Track Campaign

Other Queries

How can I track performance of my campaigns?

You can track campaign performance for a selected date range in Overview tab. You can search for a campaign to view performance of the specific campaign.

Ad metrics that are shown include:

• Impressions: The number of times products of this campaign were shown to the end user as an ad.
• Clicks: The number of times this campaign's ads were clicked.
• Spends: The total amount spent on serving the ads for the campaign.
• Conversion: It denotes number of products sold through advertising.
• GMV: Total value of the products sold through advertising.

Reports help you track:

• Your campaign performance for specific date range
• Overall increase in orders because of ads
• SUPC's which have sold through ads

What is Lift Report?

This report gives you summary of overall orders you have received from ads. These could be directly attributable to a campaign or not as advertising helps you get some organic boost well. So campaign conversions correspond to direct conversions and total ads orders also include any organic boost you have got in your orders.

What is Orders Report?

This is the date details of all orders - SUPC, count and GMV - that you have received through ads.

How do I track my campaign performance?

In Overview Report you can track performance of your campaign. By default , it gives an overall summary of all your campaigns for the selected date range. You can search for a campaign to track a campaign performance.

Can I view performance of a specific campaign and a specific product for a specific date range?

Yes, you need to apply appropriate filters to view the performance data of a specific campaign.